AI Insights · Timothy · July 2024
Top 5 Film & Television Apps on iOS in Romania Q2 2024
Discover the performance of the top 5 Film & Television apps on iOS in Romania during Q2 2024, including trends in downloads, revenue, and active users.
In the second quarter of 2024, the Film & Television category on the iOS platform in Romania saw significant activity among the top 5 apps: Max: Stream HBO, TV, & Movies, Netflix, Voyo.ro, Disney+, and Amazon Prime Video. Here's a detailed look at their performance metrics.
Max: Stream HBO, TV, & Movies experienced a notable rise in revenue, starting at roughly $12.6K in mid-May and climbing to about $20.8K by the end of June. Downloads decreased from approximately 31.4K to 19.3K over the same period. Weekly active users saw a strong increase, beginning at around 25.6K and peaking at nearly 55K in mid-June, before settling at 53.2K by the end of the quarter.
Netflix showed a fluctuating trend in revenue, starting at $7.6K in early April, dipping to $5.6K by the end of May, and recovering to $7.1K by late June. Downloads remained relatively stable, with minor fluctuations, ranging from 4.6K to 6K. Weekly active users stayed consistent, averaging around 185K throughout the quarter.
Voyo.ro saw a dramatic increase in downloads towards the end of the quarter. Starting with modest figures of around 1K in early April, downloads spiked to 22.5K in mid-June and then settled at 13.4K by the end of the month.
Disney+ had a strong quarter in terms of revenue, starting at approximately $38.2K in early April and peaking at around $73.2K in mid-June, before ending the quarter at $55.9K. Downloads remained stable, fluctuating between 2.5K and 3.4K. Weekly active users were consistent, averaging around 62K throughout the quarter.
Amazon Prime Video maintained a steady revenue stream, starting at $8.6K in early April and peaking at $12.2K in mid-June, ending the quarter at $10.5K. Downloads saw a gradual increase, from 1.7K at the beginning of April to 2.8K at the end of June. Weekly active users also increased steadily, starting at 19.6K and reaching 23.7K by the end of the quarter.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.
